The company has long had its eyes on interactive entertainment: A Stranger Things tie-in game arrived in 2017 the interactive drama Black Mirror: Bandersnatch was released a year later. More than 15 years later, Netflix is gearing up for what appears to be its third and most ambitious act: video games. “Because DVD is not a hundred-year format, people wonder what will Netflix’s second act be.” “We’ve gotten used to it,” Netflix CEO Reed Hastings told The New York Times about the doomsday predictions, before adding that he understood why people were forecasting his company’s demise. Streaming, which was initially bundled with DVD subscriptions, arrived hot on the heels of widespread predictions about the death of Netflix, which had weathered challenges from giants such as Walmart, Apple, and Amazon. In 2007, just before DVD sales started to slump, Netflix unveiled its streaming technology.
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